- Author: Frederick, Matthew
- Cabrera, Alfredo
- Binding: Hardcover
101 concise lessons on every aspect of the fashion industry: trends; design; materials and costs; production; marketing; licensing; outsourcing; pricing; and more.
This indispensable resource provides essential advice to undergraduates, designers, and anyone interested in the fashion world.
Each two-page layout is illustrated and illuminates an important industry topic – using humor, statistics, or real-life examples to drive the point home.
- ISBN 13: 9780446550291
- ISBN 10: 0446550299
- Publisher: Grand Central Publishing
- Language: English
- Pages: 212
- Size: 7.10″ l x 5.10″ w x 0.90″ h
- Weight: 0.88 lbs